Maintain brand consistency with advanced marketing compliance software
Inefficient content review workflows allow critical branding elements to fall by the wayside; compromising brand perception and impacting your bottom line.
Using your pre-defined rules and our custom logic, Red Marker analyzes and flags marketing and advertising content for risk in text and images and misalignment with your brand standards. With powerful machine learning technology and advanced website scanning capabilities, you’ll have full coverage and control of your brand’s content to ensure consistency.
Brand Marketers Need Compliance Tech
Advanced compliance technology and formal process are the keys to surviving the fast-paced, ever-changing, and increasingly regulated marketing landscape:
Demands to increase production puts added pressure on content review teams to check all marketing and website material for compliance within tight timeframes.
An effective brand consistency checklist must account for miscommunications, misinformation and brand elements displayed outside pre-defined standards.
Red Marker scans thousands of pages of marketing and website content automatically and provides real-time compliance feedback as much as 30 times faster than manual review.
Manage brand consistency, compliance and reputation with Red Marker’s AI-based platform
Without a thorough, automated compliance process, it’s much more challenging to ensure brand consistency. Misalignments in messaging and visuals can cost marketing teams time and money and potentially damage a brand’s standing with customers; Red Marker is there to help your team create more of the compliant content that customers are craving.
Here are some of the ways you can tailor our brand compliance solution to fit your needs:
Leverage advanced risk detection logic and AI to automate and accelerate current content review processes.
Quickly scan websites and marketing materials in any content format (PDF, XLS/CSV) for high-risk phrases, misalignment in brand visuals and voice, and industry-specific legal content.
Make Red Marker an extension of your team by emailing content to our system as needed for instant, automated review.